LG is Puri for Rent (2025)working on something different.
On Wednesday, the company said it will be officially announcing something called the Explorer Project in two weeks. The Explorer Project is the brand's new lineup of products which should deliver "distinctive and yet unexplored usability experiences," according to LG.
The first device in this lineup will likely be a dual-screen smartphone reportedly code-named LG Wing, with a swiveling secondary display that flips out to the side.
The company did not reveal many details about the device, besides giving us some photos of waves and a lot of marketing talk in the "discover the unexplored" vein. But a short teaser video (below) shows the outlines of a phone very similar to the LG Wing we saw in a leaked video a week ago.
The Explorer Project lineup, LG claims, will focus on "new usability" and "innovative designs," in contrast to the company's Universal Line of phones which consists of lifestyle-tailored devices, such as the company's Velvet smartphone.
SEE ALSO: LG's OLED wall goes virtual, along with other IFA goodiesLG also says it has partnered with several companies, including Qualcomm, streaming companies Rave, Ficto, Tubi, and search company Naver, to develop unique features for the new, t-shaped form factor of the Wing phone.
The Explorer Project launch will happen on September 14 at 10 a.m. ET on LG's official YouTube and Facebook pages.
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