After teasing their interestin longer-form videos last week,Watch D Cup Girl Real Naked Kidnapping Case Online TikTok confirmed today(Feb. 28) that it will allow users to upload videos up to 10 minutes long. That's a major bump up from both the three-minute maximum previously available to users and the five-minutevideos the platform had been beta testing.
Sentiment in the Mashable newsroom Slack is "why?" and "who asked for this?" — and the general consensus is that even a three-minute video is already too long. There's a kind of infectious rhythm to flipping through TikTok that is thrown off by longer form content. As Deputy Entertainment Editor Kristy Puchko put it, "I get (arguably) irrationally angry when I get hit with a 3-min TikTok." Based on a quick search for related tweets, Twitter users seemto agree.
This Tweet is currently unavailable. It might be loading or has been removed.
If TikTok was built on addictive, snappy, and snackable videos, why does it need to compete in long form content, too? The answer, as always, is money. As Wiredreported last week, "TikTok has ridden the wave of popularity [but] to sustainably grow its revenue, it needs longer videos, which gain more attention, and allow them to sell more ads."
YouTube has prioritized "watch time"as a metric since 2012, claiming it would phase out the prevalence of clickbaity thumbnails and reward "videos that actually kept viewers engaged." That might be true, but the change also multiplied the amount of available ad real estate, and may have led to higher rates of burnout amongst creatorstrying to keep up with producing more content.
This Tweet is currently unavailable. It might be loading or has been removed.
But there is still a huge difference in how the two platforms pay creators for their content. YouTube's industry-leading revenue split is far more equitable than TikTok's current monetization program and highly publicized but finite Creator Fund, which endemic video creator Hank Green recently opined was "dramatically under-paying creators." Other star creators, like MrBeast, agreed.
As of now, it doesn't look like longer-form content will be monetized any differently than the bite-sized videos that make up the majority of the platform.
Great news for both the NBA and the internet: Lance Stephenson is backEvery time the Kardashian/Jenner clan actually got politicalNintendo finally fixed a typo on the original 'Zelda' after 30 yearsThe DIY space race is here, and it's awesomeThe simple reason Apple AirPods will be ubiquitous someday'Clash Royale' won an esports award last night and people are rightfully pissedAnother small step for Facebook in its giant leap to fight fake newsSpotify killed the epic instrumental introZunum Aero startup could bring domestic electric aircraft by 2020sChrissy Teigen teamed up with Arthur to throw shade at John Legend's Easter outfitChrissy Teigen teamed up with Arthur to throw shade at John Legend's Easter outfitInterior Dept. agency changes website from family visiting park to a giant pile of coalPepsi autopsy: How the brand got its commercial so massively wrongTwitter to developers: Please love us again... please?Microsoft Surface Pro 5 might not be the big upgrade you're expectingMichael Bay has 14 'Transformers' stories ready oh noMan drives his car into the middle of a river because his GPS said toThis man makes amazing surreal animations from famous artworkTrump accidentally stood next to Darth Vader and this is why symbolism existsYour diet is doomed because Krispy Kreme now makes Ghirardelli chocolate doughnuts Mel Brooks and Morgan Freeman lead list of award winners at White House 5 photos that show the Charlotte protests have reached a crisis point 'Mr. Robot' Season 2 finale review How to check if you've been the victim of a breach like the Yahoo hack Daniel Radcliffe and the 'Stranger Things' kids are huge fans of each other Yahoo confirms massive leak of 500 million user accounts This mysterious tweet from the official 'Harry Potter' site is intriguing the internet Lupita Nyong'o lived every Beyoncé fan's ultimate dream Hotel humors a guest's request for framed pictures of Jeff Goldblum 'Harry Potter' fans, rejoice: You can now discover your true Patronus Cartoonist compares gay rights advocates to Nazis, gets a powerful history lesson Taiwan wants Google Earth to blur its facilities in the South China Sea Square adds tool to remember frequent customers Women will be paid as much as men The bittersweet ballad of 'Captain Earthman,' the most beloved beer vendor in baseball British people are doing something great with their first plastic £5 notes Gorgeous video shows off Johnny Depp's $12.8 million penthouse 7 reasons why you shouldn't update your iPhone to iOS 10 Oregon's newest creative football uniforms make the players look like actual ducks Thousands of gay men could finally be pardoned for historical 'offences'
3.005s , 8205.453125 kb
Copyright © 2025 Powered by 【Watch D Cup Girl Real Naked Kidnapping Case Online】,Prosperous Times Information Network