LOS ANGELES -- NBC8 U.S.C 2257looking for the next internet star in music -- er, the next music star on the internet. Both, kinda.
The network on Thursday announced a reality competition series The Stream,in which they hope the next superstar artist will be discovered via the internet and social media.
Anyone can upload their video to the show's online platform, where it then becomes available to the public. Once the performance is online, it’s up to users to spread, share and stream their favorite music.
"The Streamgives everyday talented people a chance to be discovered through the Internet and social media, much the same way some of our biggest musical stars today — Adele and Justin Bieber, among many others — were first introduced to the public," NBC said in its release. "The series will bring talent shows to the next level by moving the traditional audition to the comfort of people’s homes."
SEE ALSO: An exclusive look at E!'s first Snapchat seriesOver the last year, NBC has ramped up its digital efforts. The network has an overall content deal with Snapchat, and has worked with digital influencers to promote many of its new shows (most recently with Superstore).
“The Streambrilliantly uses technology and social media to draw music lovers in and make them a part of the process,” said Paul Telegdy, NBC Entertainment President of Alternative and Reality Group, said in a statement. “We’re excited to discover talent in this modern way and connect the best artists with the industry’s top starmakers.”
The show's launch also reflects the overall shift in the music industry's attitude toward digital-first artists. Beiber and Adele aren't the only ones who started their careers online -- Tori Kelly, James Bay, Carly Rae Jepsen, Cody Simpson and others all also kickstarted their careers using digital platforms.
In February, for the first time ever, the Music Academy turned to a number of Internet influencers to produce content across Twitter, Facebook, Instagram, Vine and Snapchat in the three days leading up to the Grammys. They mixed among the A-list stars — including Adele, Taylor Swift and Sam Smith — walking the red carpet, posting for pictures and selfie-ing with fans.
On the show, the 100 most-streamed musicians will be invited to a showcase where they will perform in front of music industry titans, according to the show's press release.
"During this showcase, the starmakers will choose 30 artists who they will work closely with for one week," NBC said in its release. "At the end of the week, each titan will choose and sign their three favorite artists."
Topics Music NBC
What a great week to be a woman in media!!
Activist heroically flies over barricade to seize Confederate flag
Facebook's new emoji are finally available to everyone
Senator finds it hard to respond to criticism from a kid
It’s a THAAD, THAAD, THAAD World
Activist heroically flies over barricade to seize Confederate flag
Google rolls out its new tool to fight disgusting internet trolls
The Oscars movies get 'Honest Trailer' treatment
It’s a THAAD, THAAD, THAAD World
Enough is enough! Citizens of this country demand a public sex offenders registry
Motherhood!
Harvard names Rihanna 'Humanitarian of the Year'
You'll have to wait to play old Nintendo games on your Switch
The Apollo 11 exhibit is the next big national tour you need to catch
Ode to the Liberal Muslim
Sony's new SF
West Elm is offering people a refund for that disgraceful couch
Earth discovers its friendly new neighbors in this Google doodle
Social Media Forensics
Cry of the Week: Alas, poor Jar Jar! We weep for Star Wars' most hated character
Facebook doesn't want to talk about how many people use its app anymore'Doctor Who' fan makes snow Dalek that turns NSFW after meltingFacebook isn't sorry about its shady 'research' appAll the movies we saw at the 2019 Sundance Film Festival'Doctor Who' fan makes snow Dalek that turns NSFW after meltingFacebook is making more money than ever because nothing mattersKit Harington spoiled 'Game of Thonres' finale for wife Rose LeslieGoogle bans slew of malicious Android photo and beauty appsFacebook doesn't want to talk about how many people use its app anymoreApple has now broken all of Google’s internal iOS appsAll signs point to 'SpongeBob' making an appearance at the Super Bowl halftime showBen Affleck hands over his cape to a new BatmanPregnant dog delays Moscow metro train by giving birthMark Zuckerberg explains why he wants to merge Messenger, WhatsApp, and InstagramApple has now broken all of Google’s internal iOS appsCongrats Elon Musk, for following one woman on TwitterI'll never quit 'Hitman 2' if it keeps inviting me back for moreThe real winner of the VP debate was Tim Kaine's eyebrowsApple says it's sorry for FaceTime bug, promises patch to fix it soonA gigantic cavity was discovered in a glacier and that's bad news Twitter users report slew of new bugs: Disappearing tweets, photo tags removed, link previews gone Coronavirus cooking is like a messed Boring phone game Wordscapes is also a lovely self How to livestream Kansas State vs. Michigan State Bing Image Creator: The AI chatbot can now generate DALL Remember FOMO? Yeah, neither do we. Crypto fugitive Do Kwon reportedly arrested in Montenegro 'Dredge' is an eldritch fishing game that can be quite pleasant, if you let it Twitter's '10 Macbooks' hacker continues to run amok, scamming on the platform 'Counter Strike 2' Limited Test: How to get access, what it includes Ashamed of paying for Twitter? Twitter looking into letting Blue subscriber hide their checkmark How to livestream Alabama vs. San Diego State in Sweet 16 U.N. warns of looming global water crisis. Here are some solutions. Why are there so many stock photos of people kissing while wearing face masks? Highly relatable Twitter meme compares the start of March to its end That Ahmed Best Jedi cameo in 'The Mandalorian,' explained Virtual influencer Knox Frost is trying to raise money for WHO to fight coronavirus How to sleep in a bed that's not your own 'Quordle' today: See each 'Quordle' answer and hints for March 25 Panera Bread is testing Amazon One palm readers
2.1855s , 8221.4375 kb
Copyright © 2025 Powered by 【18 U.S.C 2257】,Prosperous Times Information Network